3rd place in MIT Product Hackathon sponsored by Google
Product Designer
User Interview
Prototype
Animation
Data & Analytics are essential tools for businesses—yet over 2.2 billion people worldwide see variations like this...⬇️
While screen readers offer a workaround, they aren’t a comprehensive solution...
In a perfect world...
You should not just listen to your website’s content & the rich data on it line by line…
You should be able to talk to it.
We initially designed Enlight as a small corner modal, but soon realized that visually impaired users wouldn’t be able to access the information effectively. For them, the main website view holds less relevance since it's not clearly visible.
As a result, we redesigned Enlight to occupy nearly half of the viewport and adopted a high-contrast black background with white text to enhance readability and accessibility.
Enlight automatically scrolls through and captures full-page screenshots of website content for analysis
The captured visuals are processed using multimodal LLMs (such as GPT-4, VisualBERT, or Google Vision API) to extract text, interpret graphs, understand visual layouts, and generate summaries, context, questions, and answers
Insights are then presented audibly in a conversational format, with contextual explanations of text, visuals, and responses to user-generated questions
We showed Enlight demo to thought leaders of visually impaired community, and here are their feedback:
“We don’t want special tool, we want to access the tools that everyone else uses.”
“[Enlight] is an interesting idea… User experience is all about do we have a good method to get from point A to point B.”
“We found that…what they [the visually impaired] really want is when there is an image that is complex, they want the real explanation of it.”
Beta Users: To create feedback loops for a robust accessible system
Software: A desktop application that helps visually impaired users navigate through not only website but everything in his/her computer.
Start from $20/month for desktop software
Integrated feature: Provide accessibility service for business tool platforms, implement a commission-based fee structure for sustainable collaboration.
Enterprise price depends on its scale + token used
👉Present in disability-related conferences such as Assistive Technology Industry Association Expo and RESNA Conference.
👉Give free trial code to potential leads.
👉Write blogs & posts about accessibility on platforms, short demo on youtube shorts, LinkedIn Ads etc. to empower the community.
👉Attract visually impaired user to register, and offer freemium, referral discount etc to increase market share.
👉Sales representatives reaching out to target IT managers in the internet companies on LinkedIn & events etc.
👉Invite customers to try the product and offer free trials/different plans.
Enlight was awarded as the 3rd place in 2024 MIT Product Hackathon.
Thank you, my teammates: Prachi Mehta, Joachim Asare and Hessan Sedaghat.
